WordPress is a popular content management system that allows you to create websites, blogs, or online stores in minutes without any coding knowledge.
It’s also one of the most used CMS (Content Management System) platforms on the web. However, it can be difficult for beginners to manage their sites, because they don't have enough experience using this platform.
Besides the difficulties, WordPress is still preferred by many businesses because of its flexibility and stability.
WordPress is one of the world's most powerful and adaptable online content management systems.
It's no wonder that WordPress as CMS platform is trusted by millions of website builders worldwide, and used by many major global business enterprises. With that said, choosing the management service for WordPress website is very important to maintain the sustainability of business, alongside achieving business growth.
Do you really need professional WordPress management, maintenance, and support services?
The question remains intact. Do we really need professional WordPress management, maintenance, and support services?
The answer is a big YES!
The main reasons are not only do we need all the management, maintenance, and support services, but also all the marketing or digital technology they can provide.
If we, as enterprises, want to focus more on the business side of the corporation, getting all the techie things done by others is crucial!
Let's take a look at the following infographic!
93% of all online interactions start with a search engine. It means, unless we have a big budget for advertising, we can't neglect the necessity to bring our website to the search engine result page.
Especially, the first page!
How can we do that?
Here comes the core of the topic. Statistics say that search engines play a huge role in the digital universe. The problem is, search engine optimization (for SEO ranking) is a complex thing.
We're talking about:
- Uptime monitoring.
- Performance optimization.
- Speed optimization.
- Server resources maintenance.
- WordPress core update.
- Plugin updates.
- Theme updates.
- Security monitoring.
- Security optimization..
- Content creation.
- Sites linking or content network.
- Daily backups, etc.
Besides the mundane tasks that we can do ourselves, most of the above tasks are indeed complex and need careful touch and handling. Furthermore, those are not all we have on our task list.
If we want to grow our business out of the digital world, we need to consider other things, such as:
- Customer Resource Management.
- Conversion Ratio Optimization.
- Marketing automation.
- Customer feedback and support handling.
What else can we learn?
The three biggest obstacles are lack of expertise (37%), limited functionality (36%), and lack of time (35%).
Hence, looking for a management service and care plan is a must if we want to grow our business without interruption.
What To Look at To Find the Best WordPress Maintenance and Management Services
There are two major ways in which individuals take care of and maintain WordPress internet sites.
One is to spend on a taken-care-of WordPress hosting strategy. This managed WordPress hosting indicates the provider takes control of a great deal of the technical legwork that goes into running WordPress sites. They additionally supply exceptional client support that exceeds as well as beyond what you usually get with usual hosting.
Firms like WP Engine, Bluehost, SiteGround, as well as WordPress.com (please pay attention as this is different from WordPress.org) all offer managed WordPress hosting plans.
These can be a terrific way to offload your website maintenance responsibilities, though you have to pay more than you provide for “unmanaged” hosting. Yet you can check what's being done via a single dashboard.
Most of them are indeed good, since you can use a single dashboard for unlimited websites.
Not every web hosting offers a handled or managed WordPress option, though, so your various other option is to make use of a WordPress maintenance and monitoring service.
You actually wish to discover a solitary service that covers all the WordPress duties you want contracted out. There's no sense in getting more than one, which would be confusing for every one.
Now, what to think about when finding one?
It goes without saying how important security is for websites in the internet age. With the increase in threats and cyberattacks, knowing someone has got your back can bring great comfort.
There are, of course, security tools with core features of doing security checks, malware scan, security scans, checking vulnerable plugins, etc. But, the complexity of setup and maintenance may give you headaches instead of peace of mind. Hence, having someone, i.e. a human, to back you up is always better.
Most of the maintenance services do security monitoring as part of their monthly packages, although not every service will.
Some, for example, might include security monitoring as an optional extra. If that's the case, I say it's worth the add-on cost. At the very least, get a WordPress security plugin. Choose at least one that can do malware scan, security scans, uptime monitoring, etc.
How important this is depends on the size of a company, but in most cases, monitoring a site for threats and knowing what to do if attacked is key. A maintenance service removes a great deal of worry here, so I think it's a vital area to consider.
Apart from security features, site optimization is the next important thing to consider.
Site optimization is a broad term, but in the case of WordPress maintenance and management services, I'm mainly talking about making a site more responsive and quicker to load.
A slow website can lead to people leaving sites rapidly in today's fast-paced world, not to mention that Google actively penalizes slower websites by pushing them down in the search results.
A WordPress maintenance service can optimize a site to load quickly, making it responsive and pleasurable to use. This is important for every single site on the internet.
A site that's a victim of a cyberattack could find itself damaged and beyond repair that's where site backups come in. These allow users to restore a healthy and fully working version of said site.
In fact, it might not be a cyberattack, mistakes that delete files or whole databases can happen, sometimes inexplicably.
Having a maintenance service ready and waiting to install a healthy backup of a site if something goes wrong is more than just useful. It removes a lot of the stress from potentially losing everything.
It is even better if the service includes on demand backups and automatic backup that can be done either daily, weekly or monthly.
Monthly backups is a must, since it's the very least we can expect from a maintenance service. However, a more frequent one like weekly and daily backups is more preferable.
Companies of most sizes will find this a vital feature, although site backups are easy enough to do if you're an informed solopreneur in the case of the latter, they might not need this particular service.
Although staying on top of these tasks is cumbersome, outsourcing to a WordPress maintenance service enables you to focus on what you do best: running your business.
Luckily, similar to how you can hire a person to take care of your vehicle, you can use WordPress maintenance and management services to ensure everything runs optimally.
There is some overlap between some of the features that you get with a maintenance service and some of the features that you get with managed WordPress hosting.
For instance, both offer 24/7 customer support, which means that at any time of day or night someone can help you out. Both also provide automated updates, meaning that when new versions of software become available, those upgrades are automatically installed without requiring human intervention.
However, there are differences too. For example, while managed WordPress hosts usually have tools built into their platform to make managing content easier than ever before, many WordPress maintenance services don't. They may only give you access to basic functions such as adding pages, posts, images, etc., instead of giving you full control over all aspects of your site.
This isn't necessarily bad though because having limited functionality doesn't mean that you won't receive quality work. In fact, many companies specialize in providing just one type of service, so they know exactly what they're doing.
Managed WordPress is like a well-oiled machine. It runs smoothly and efficiently, but if something goes wrong, you have to fix it yourself.
The WordPress Care Plan is like a good mechanic. You don't have to worry about anything because they take care of everything for you.
In the end, all the choices are yours to choose. However, if you really care about your business growth, then care maintenance care would be the better choice, since you're mostly having someone (a human) to do the heavy lifting.